Web3 education is critical for software platforms to onboard artists new to the space
Artists now have a way to sell their work and receive royalties on any resales in the future. By minting an NFT (non-fungible token) of their original design, artists can have a digital record of their work on the blockchain.
These details, along with the purchase and resale transactions, are permanently recorded for anyone to view. Artists can write into the smart contract the option to give away the rights to the design if they want.
Artists looking for an easy and inexpensive platform to create their own NFTs to sell to their fans.
Challenges with learning new technology
Technology can be daunting for many artists (or most business people in general). While the Web3 world prides itself on being welcoming and inspiring, those who are not comfortable with figuring out new technology on their own can be discouraged. Without guidance and someone you trust to guide you, the experience can be slow and stressful.
Where to start with your project
Companies such as Mintgate, HeyLayer, DPub, or Fair.xyz are some of the few options available to artists who want to mint their NFT projects. Personally I have connected with each of these companies and appreciate the time that they gave me to ask my questions. Each platform provides no-code forms that are easy to complete.
For more options, take a look at https://decentreviews.co/best/nft-minting-platforms for a list of reviews.
What to consider when selecting a platform
Once you find a site to create an NFT, the journey to understand the process can be directly affected by the support and guidance provided by the platform's sales team. Some things to consider when finding a platform:
Amount of support
Cost
The blockchain
Ease of use
Flexibility with buying with credit card or cryptocurrency
Ability to promote your NFT to potential buyers
Education is key
Education is critical for companies encouraging brands and artists to use their platforms to mint NFTs. Not only does the artist need to understand the basics of NFTs, but their fans and supporters won't be encouraged to buy something confusing.
Platforms that provide education and support all along the way will stand out during this preliminary discovery phase of Web 3.
Help for new users
From my experience, these companies' founders and team members are eager to help guide new users along the way.
Because we are early adopters of this technology, patience and providing feedback will help everyone as we learn together.
There are many avenues to learn how to navigate through Web3. NFT platforms provide free or low-cost webinars for those wanting to get started. Look on LinkedIn and Twitter for many of these calls.
Conclusion
The more preparation ahead of time, the easier the process will be to mint your NFT. Those platforms with the time and patience to answer questions will be the ones that will attract more artists and businesses to create their new NFT projects.
Education, support, and patience will onboard more artists and create a positive experience for all.